graphic designer
Title posted on indeed.com -
Sr Graphic Designer (B2B & B2C)
Posted on
June 13, 2024
by
Employer details
BoomerangFX
Job details
*Why BoomerangFX?*
BoomerangFX is more than just a SaaS tech company ? we are North America?s fastest-growing cloud-based enterprise software and digital marketing company serving the private pay aesthetic medical industry in segments such as dermatology, med spa, plastic surgery, women?s health, cosmetic vision, dental and hair restoration.
Our company is well-funded by international private equity. We have a market opportunity that is rare in its scale, recession resilient and powered by a strong business model with an impressive leadership team of executives from Silicon Valley, digital marketing, fintech and Fortune 100 technology firms. Trusted by a growing community of healthcare professionals across North America, our product is commercialized and delivers the only cloud-based SaaS solution for private healthcare practices that integrates practice management tools, electronic medical records, accounting, data analytics, digital advertising and lead generation in a single user-friendly solution ? this unique feature-rich practice management solution is supported by advanced Machine Learning and designed to help our clients succeed in the marketplace.
BoomerangFX is expanding rapidly across North America and international markets including Mexico, Australia, and the UK with industry-leading technology that is helping to modernize the inside of private healthcare practices. We are a company that thrives on innovation and out-of-the-box thinking. When you join BFX, you will be collaborating with a diversified and talented group of individuals and dynamic leaders while sharing in attractive compensation, benefits, and stock option programs. We foster a culture of teamwork and continuous learning with a strong commitment to diversity and inclusion.
*WHAT YOU WILL BE DOING?*
The Graphic Designer will play an important role as a revenue-generator on our Digital Marketing team, creating and managing landing pages on Unbounce for all our med-spa clients. This role will wear multiple hats from designing content for all digital marketing ads, managing the UX client experience and journey and monitoring conversion.
*POSITION OVERVIEW*
As the epicenter of lead generation, the Landing Page/Graphic Designer?s primary responsibility is to build and maintain landing pages for paid search, social and display traffic. You will support the email automation process by creating branded templates for email response pages. The Landing Page/Graphic Designer will ensure that tracking is properly setup for pages and pop-ups to measure the results and deliver leads to the appropriate email(s) or database. All pages will be blocked from spiders. This role will ensure design and quality are implemented per brand guidelines provided by each client. You will work collaboratively with other digital marketing media specialists, focusing on quality work, highly converting pages and timely delivery.
*KEY FUNCTIONS*
· Work closely with all Marketing team members, collaborating on mutual efforts and adding valued advice, expertise and insights.
· Oversee landing page lifecycle: design, implementation, quality assurance, launch, monitoring and A/B testing using Unbounce.
· Reduce and ?bulletize? copy from clients? website to clearly and succinctly articulate key points on landing pages.
· Maintain/improve CRO design layouts based on statistically significant data & analytics. You may choose to leverage software such as HotJar or LuckyOrange.
· Stay abreast of industry best practices relating to landing page, design and conversion.
· Use tools such as Unbounce, Photoshop, Illustrator or Canva to create LP designs and complementary display media ad graphics.
· Work closely with media specialists and onboarding specialist. Liaise with Technical Marketing Manager on analysis and continuous improvement. Establish a baseline conversion rate and strive to make positive changes.
*WHAT YOU OFFER?*
· College Degree in Graphic Design or technical/quantit
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LocationMississauga, ON
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SalaryNot available
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Terms of employment
Permanent employmentFull time
- Start date
Starts as soon as possible
- vacancies
1 vacancy
- Source
indeed.com
#9321786556
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