Job prospects Digital Marketing Director in the Lower Mainland–Southwest Region

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Over the past few years (2021-2023), there was a labour shortage for Advertising, marketing and public relations managers in the Lower Mainland–Southwest Region. There were more job openings than workers available to fill them in this occupation.

Source Labour Market Information | Recent Trends Assessment Methodology

The employment outlook will be very limited for Advertising, marketing and public relations managers (NOC 10022) in the Lower Mainland - Southwest region for the 2023-2025 period.

The following factors contributed to this outlook:

• Employment decline will lead to the loss of some positions.
• A moderate number of positions will become available due to retirements.
• There are several unemployed workers with recent experience in this occupation.

Here are some key facts about Advertising, marketing and public relations managers in the Lower Mainland - Southwest region:

• Approximately 4,510 people work in this occupation.
• Advertising, marketing and public relations managers mainly work in the following sectors:
  • Professional, scientific and technical services (NAICS 54): 33%
  • Retail Trade (NAICS 44-45): 13%
  • Information, cultural, arts, entertainment and recreation services (NAICS 51, 71): 11%
  • Finance, insurance and Real estate and rental and leasing (NAICS 52-53): 7%
  • Wholesale trade (NAICS 41): 5%

Source Labour Market Information | Prospects Methodology